Press releases

Ingolstadt, 3.11.2008: Under the motto “Energy Saving for Everybody“, the electrical goods chain Saturn rewards customers who decide to buy energy-saving large household appliances from Monday, November 3, 2008. Until November 15, 2008, every customer receives a voucher card worth up to 100 euros from Saturn after buying an environmentally friendly appliance.

Ingolstadt, 29.10.2008: Media Markt, Germany’s Number One consumer electronics retailer, will be marking the start of this year’s holiday shopping season with the launch of a new advertising campaign. The well-known German comedian Olli Dittrich will once again serve as the advertising figurehead, presenting a new edition of Media Markt’s “toughest customers”. The first TV ads for the holiday season campaign will debut 30 October 2008 throughout Germany and their motto is once again “I’ll buy that from you!” The Media mix will be complemented by a strong print and Internet campaign, outdoor advertising, radio ads, movie theater ads and POS materials.

Ingolstadt, 24.10.2008. Today marks the start of Saturn’s new seasonal campaign with laboriously designed TV spots describing the evolution of technology. Under the slogan “The strongest technology - offered at cut-throat prices!”, Saturn will be present on TV, in the papers, at the cinema and on the radio as well as on city lights over the next weeks. The focus of the video-animated spots will again feature the current advertising character of Saturn, a cyborg, now accompanied by new characters in the form of animal-like technical creatures. The campaign was again the product of a cooperation with the Berlin-based creative agency Scholz & Friends.

Ingolstadt/Esch, 21.10.2008: The Media-Saturn Corporate Group will be opening their first Saturn store in Luxembourg on 23 October 2008. Following hot on the heels of Saturn’s launch in Greece, the opening of the consumer electronics superstore in Esch/Alzette-Belval in Luxembourg marks the opening of another European country this year. This brings the number of European countries in which the Media-Saturn Corporate Group is represented to 16. The group’s strategic aim is to drive dynamic growth by opening new Saturn and Media Markt stores throughout Germany and Europe on an ongoing basis.

Ingolstadt, 26.09.2008: Following four weeks of remodeling, Media-Saturn now boasts a newly designed and enlarged canteen. With almost 1,300 square meters of space and seating for 490, the canteen is not only larger, brighter and more modern, it is also more efficient and well able to accommodate the growing ranks of Media-Saturn employees at the corporate group’s headquarters in Ingolstadt. Media-Saturn employees celebrated the reopening of the canteen with celebrity chef Alfons Schuhbeck.

Ingolstadt/Athens, September 16, 2008: Saturn, one of Europe’s leading consumer electronics retailers is opening its first consumer electronics superstore on Thursday, 18 September 2008, in the Greek capital of Athens. Saturn’s launch onto the market in Greece is another important milestone in the company’s expansion. This brings the number of European countries in which the company now has stores to ten. Saturn’s dynamic growth, both in Germany and throughout Europe, is once again one of the company’s main objectives for the year.

Ingolstadt, August 26, 2008: The World Cyber Games 2008 Grand Final is being held in Germany for the first time. Only the best teams will make it to the Grand Final, which is being held 5-9 November 2008 at the trade fair grounds (Cologne Messe) in Cologne. As from 25 August, Saturn will be the only consumer electronics store in Germany to offer its customers the opportunity to buy tickets for the World Cyber Games in advance. Those interested in attending the games can purchase tickets at any of the almost 130 Saturn stores in Germany, as well as at www.saturn.de. A 1-day ticket costs €7.50 and a 4-day ticket costs €26.00. Adolescents under the age of 16 pay €5.00 and €16.00, respectively.

Ingolstadt, June 22, 2008: Last Thursday the German national football team came out victorious scoring a splendid 3:2 against the favored team from Portugal. To celebrate this victory, Media Markt Germany launches the next highlight of its UEFA Euro 2008 campaign: on June 23 and 24, the consumer electronics center will grant a one-quarter discount on the prices of all products with a value starting from € 200 on stock and sold on these days.

Paris/Ingolstadt, June 10, 2008: For the ninth consecutive year the Conseil National des Centres Commerciaux (CNCC), the head organization of the French real estate industry for shopping centers, recognized innovative projects relating to retail property as well as persons that have rendered excellent services in this sector. On June 3, 2008, the coveted CNCC trophées were awarded in seven categories in Paris. In the field "Enseigne/Retailer", Saturn France was honored for its particularly convincing achievements in the concept development and design of its stores in shopping centers.

Ingolstadt, May 23, 2008: Emotion, technical fascination and soccer will be combined in the new Saturn campaign at the beginning of the UEFA European Championship which starts in two weeks time. Under the motto “Smashing Prices for Electronics Fans!” the consumer electronics chain is launching a multi-media campaign with a high coverage on Saturday, May 24, 2008.

Ingolstadt, May 21, 2008: The countdown is running. In less than two weeks time the UEFA European Football Championship 2008 will start. Right in time also the new Media Markt advertising campaign was launched which is all about this mega event. In these spots, Olli Dittrich acts the part of Toni from Italy. Under the motto “Die EMpfehlung des Jahres” (“The EURO-commendation of the year”), the comedian from Northern Germany impersonates people from Southern Europe on all advertising channels.

Frankfurt am Main/Ingolstadt, 10 May 2008: Saturn is sponsoring the Kylie X 2008 Germany Tour and, inspired by the Australian pop singer, is launching a comprehensive health initiative “Zusammen für Menschen”. The consumer electronics chain is donating one euro of every of the music artist’s CD or DVD sold over the next 24 months to Deutsche Krebshilfe.

Ingolstadt, 9 April 2008: Saturn celebrates a further highlight in the company’s history. On 11 April 2008, Saturn opens its 200th consumer electronics store worldwide in the renowned shopping center “Quais d’Ivry” in Ivry-sur-Seine - a suburb of Paris - thus maintaining its growth curve in Europe.

Ingolstadt, 15 February 2008: Ten charity institutions in the region of Ingolstadt receive donations collected from the raffle organized on the occasion of the Media-Saturn Christmas party raffle 2007. On Friday, 15 February 2008, all selected associations, self-help groups and charity institutions convened at the head office of the Media-Saturn Group to collect their checks.

Ingolstadt, 18 January, 2008: The Media-Saturn Corporate Group will be introducing new software systems for selected IT processes. The aim is to further optimize existing business processes. The designated software partner for this undertaking is ORACLE Deutschland GmbH, Munich.

Ingolstadt, January 2, 2008: Under the motto “Love, hate, madness!“ Saturn starts into the year 2008 with the highlight of the ongoing seasonal campaign. Right in time for the 25th anniversary of the CD we are offering a 25 percent discount on all games, CDs and DVDs today, January 2, and tomorrow, January 3, 2008. Add to this numerous attractive product offers during the whole week. This campaign is marketed with extensive advertisements and supplements in the daily newspapers as well as on TV, on the radio and at the POS.